NutraBio rocked the house this past weekend at the Natural Products Expo in Anaheim, California! Expo West is the largest natural, organic and healthy products expo in the world, making this their biggest year yet holding 80,000 attendees from all over the world. This is NutraBio’s third time exhibiting and I can confidently say this was one of our best shows thus far.
A HUGE highlight from the past weekend was launching our fermented Branched Chain Amino Acids to the NutraBio Naturals line. Talk about a knock-out, this product was the talk of the show! NutraBio’s BCAAs are collectively made up of Leucine, Isoleucine, and Valine. These amino acids help support muscle growth and recovery and are the key drivers responsible for muscle protein synthesis. Did you know that most BCAA’s on the market are derived from duck feathers and human hair? Uhm, No thank you… NutraBio’s BCAA’s are derived 100% from vegetables, which makes them 100% VEGAN!
As the Events Manager, I’ve realized that one of the most important aspects of a successful tradeshow begins with your team. The individuals that represented the NutraBio booth this past weekend were the definition of rock stars. For three, 9-hour days my team did not stop. They were absolutely relentless in their goals, from our Sales team networking with store owners and international buyers to my NutraBio girls keeping the energy alive at the booth, showing their passion for the brand and educating the attendees. Needless to say, it was successful and I couldn’t be more proud to be surrounded by hardworking, like-minded fitness enthusiast!
You can catch us at Natural Product Expo West next year in 2018, see you there!